Case study 06 · Mobile web app

Wine tasting web app

Wine not? A tasting companion for an internal event.

Client: Wunderman Thompson
Role: Designer
Team: Internal project

What I did

Designed the app from the mobile and desktop wireframes to the final screens.

UX/UI design
Wireframing
Mobile web

Wine not? welcome screen of the Wunderman wine tasting web app

Context and problem

An internal project at Wunderman Thompson: a mobile-first web app for a company wine tasting. Guests read interesting facts about each wine, see on a map where it comes from, note which ones they liked the most and, at the end, order their favourites.

A web app brings different challenges than a native one: loading speed, how much content to show at once, and loading issues in mobile browsers.

Key decision

01
Rate and order in one place
Problem
Guests taste many wines and need to remember which ones they liked.
Decision
Every wine on the list has a star rating, a quantity selector and the order button right next to it.
Why
By the end of the tasting, the order is already put together.