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Šimon Leška

About me

I am a deep thinker.

I start with the business goal and the user's reality, then design systems that scale.

Portrait of Šimon Leška laughing, sitting against a light wall in a black T-shirt
Šimon LeškaUX/UI designer

I enjoy thinking outside the box and coming up with solutions that understand the vision of the project, while providing an experience that makes sense for both the customer and the business.

Based in Prague, I've led the UX of award-winning websites, mobile apps and augmented reality experiences for brands like innogy, VZP and Signal Festival.

What I do

How I can help.

What I bring to a team, from the first workshop to launch day.

  1. 01

    Research and analysis

    User research, expert reviews and competitor benchmarking, so I understand the problem before I design anything.

  2. 02

    User testing

    I write the test scripts, run the sessions and turn what I learn into concrete improvements.

  3. 03

    Information architecture

    Clear structures and user flows, from information-heavy energy websites to location-based apps.

  4. 04

    Prototyping

    From paper sketches to interactive prototypes, so ideas get tested before they get expensive.

  5. 05

    Design systems

    Modular component libraries that keep large websites consistent and quick to extend.

  6. 06

    Data and analytics

    A/B tests, heatmaps and analytics to measure what really works after launch.

Toolbox

  • Figma
  • Axure RP
  • Google Analytics
  • Hotjar
  • Photoshop

What I live for

  • UX
  • Videogames
  • Art
  • Music

Oh, and a good bowl of ramen.

Curious how I work?

Six case studies, from augmented reality art to energy apps used by tens of thousands of people.

See selected work